Category Archives: Blog
What Do You Promise That No-one Else In Your Industry Can Promise?
I promise to deliver a ‘one stop shop’ experience … but finding my USP wasn’t easy! We all know that to be competitive in today’s market we need to identify our Unique Selling Point (USP) but in many industries where competition is fierce it can be difficult to identify where you stand out from your more…
How To Populate Your Facebook Timeline Without Posting To News Feeds
The new Facebook Timeline provides a unique opportunity to create a growth chart or map of your company’s wins, major events, promotions and much more but the last thing you want to do is annoy followers with pages of updates to their news feeds. Thanks to a recent project where I updated a client’s timeline more…
10 Tips For A More Professional PowerPoint Presentation
I am often asked to tidy up, brand or improve PowerPoint presentations and while there are alternatives like Prezi which add another dimension to a standard presentation, many companies prefer PowerPoint for ease of use, familiarity and the integration with Microsoft Word and Excel. PowerPoint Presentations [your tips start here]: Create a template which contains a slide more…
Beginners Guide To Social Media For Small Business
Social media. Love it or hate it, it is here to stay and for small business social media can be both a blessing and a curse. Let’s look at some of the positives and negatives of incorporating a social media strategy into your marketing plan. Social media – the positives A cost effective way to more…
Running A Small Business In Australia Or New Zealand?
What you need to know … In the case of New Zealand, we are a nation of small businesses and we have over 460,000 SMEs which employ fewer than 19 people. Australia as at June 2009 had 2,051,085 actively trading businesses of which a staggering 96% were small business (1,961,337), 4 per cent were medium-sized businesses more…
The End of the Financial Year is Upon Us – Who’s Doing Your Accounts?
One of the least looked forward to aspect in running your business is in maintaining your accounts. Often as the end of the financial year hits we start to dread the ‘catch up’ process as we update, reconcile and try to remember just what that receipt was for. If budget is not a problem then more…
Virtual Office Service – Not All Clients Are Created Equal
I have offered virtual office services for the past five years, enabling international clients to have a presence in New Zealand with access to an Auckland postal and street address, company filing and tax returns and other virtual assistant services. Like most areas of my business, the service is streamlined through the use of procedures. more…
About Your Virtual Assistant
“I’ll get my Virtual Assistant to do it” Who am I? Hi there and thanks so much for taking time out of your busy day to spend a couple of minutes on this site. I’m Justine and I’ll be YOUR virtual assistant … should you decide to use my services. A proud Kiwi living in Auckland, New more…
Newsletter versus Blog: Which Option is Best For My Business?
I was recently asked the question by a client, “Should I start a blog or a newsletter, I know of some businesses who just do one or the other – do I need to do both?” My immediate reaction was yes! If at all possible, publishing both a blog and a newsletter will give you more…
Anatomy of a Blog Post: Writing Blogs Using Templates
Using a template to write your blog post will increase ROI, reduce writing time and ensure consistency of formatting and content. Free blog post template Before You Start Writing, Decide Which Keywords You Will Optimise Before putting fingers to the keyboard, think about what you will write about and which keywords you will optimise.
