How To Populate Your Facebook Timeline Without Posting To News Feeds

May 8, 2012

by Justine Parsons

 

The new Facebook Timeline provides a unique opportunity to create a growth chart or map of your company’s wins, major events, promotions and much more but the last thing you want to do is annoy followers with pages of updates to their news feeds.

Thanks to a recent project where I updated a client’s timeline with publicity articles, newsletters, events, conferences…and more, I spent many hours combing Google for a solution.

Facebook Milestones have an option not to post to news feeds however you do not want a few hundred (as was the case with my client) Milestones on your Timeline.  These are best used for key moments as they automatically expand to widescreen in order to create a visual impact.

Facebook Milestone

Solution: Publish status updates without posting to news feeds

This is a workaround (and not time efficient) as I was unable to find a way initially to accomplish the above.  But Facebook being Facebook, with a surprise around each corner does have a solution.

  1. I started posting the links and updates through the Milestone option.  Initially, this is the only way to post to your timeline without populating news feeds.
  2. I kept researching other ways to post – status updates, events, photos and videos.
  3. After I had posted just over a year’s milestones, on checking the status update I now had an option to hide from news feed.

Facebook Status Update

Now for the time consuming part – I then went back, copied from Milestone, deleted and pasted into the Status Update.  Remembering to backdate to match content.

If you have any other questions about your Facebook Timeline please use the comment form below – I’d love to hear from you.  I’d also love to hear about new ways you’ve found to use the new Facebook design.

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