When The Going Gets Tough

September 5, 2016

When the going gets tough, the tough get going. So what happens when your business is no longer a start up but a thriving busy beast? What happens when you start to get those speed wobbles and you face the decision to either stop growth or pull up your pants and make some changes? Changes that will take your business to the next level.

It’s a huge change of focus. Where in the past your strategies have all been around growth, you now need to make some far-reaching decisions. If you don’t, as tough as you are (and you are … you’ve got this far!) things could go pear shaped. I should know, I was in this place a couple of years ago.

Five years ago, I was a sole VA. No team, limited systems and while I was busy, I was crazy busy and started losing my passion for what I do. So, I pulled on my big boy pants and took some time to think about the problems I was facing, and possible solutions. For me these were:

  • Find ways to streamline and system my business processes.
  • Document my IP rather than relying on what was locked away in my head.
  • Evaluate my ideal clients, and transition those that weren’t to other options.
  • Move my business from one reliant on my time to a team model, with an actual organisation structure.

Implementing these changes took a couple of years and a lot of help, I was lucky enough to have an amazing mentor through this period. Mistakes were made (so many!) and learnt from. But making them has allowed my business to keep up with changing demands, and allowed me the head space to keep changing.

So, about you. When I say the tough get going, the solutions you identify will be completely different to mine. But think to yourself, if your business keeps going as it is now, what will it look like in 5 (and 10!) years time? And if you stop, plan and implement some strategies to solve the speed wobbles you are facing … what will your business look like then? More importantly, what will your life look like? I’ll tell you, it will be less stressed, more successful, and the head space to be creative rather than running around that hamster wheel. I promise you! If you do take some time now to make change happen, you won’t need to be so tough!

Your turn now. Comment below and tell me if you’ve hit those speed bumps already. What changes have you made?

Subscribe here and I’ll send my next article straight to your inbox … next week.

Do you like what you see? Hire us!